Independent Journal of Management & Production 2020-12-01T01:01:31-03:00 Paulo Cesar Chagas Rodrigues Open Journal Systems <p style="text-align: justify;">The <strong>IJM&amp;P </strong>is a journal for unpublished works related to Administration and Engineering of Production and Mechanics and Economics and Agricultural and Natural Resource as well as works that present results of studies and researches about the activities of Science and Technology Information. The Journal is published on a bimonthly basis in "February, April, June, August, October and December". All items sent to the newspaper, go through the peer review, being all members of the international scientific community. For further detailed information, please see about and policies <a title="click here" href=""><strong>Click here</strong></a>.</p> <p style="text-align: justify;">This is an open access journal which means that all content is freely available without charge to the user or his/her institution. Users are allowed to read, download, copy, distribute, print, search, or link to the full texts of the articles, or use them for any other lawful purpose, without asking prior permission from the publisher or the author. This is in accordance with the BOAI definition of open access.</p> <p style="text-align: justify; color: #ff0000;"><em><strong>It is important to mention that all the works are showed without any kind of payment. All of them are published free from payments or taxes.</strong></em></p> <p style="text-align: justify;">The material submitted to this journal should be unpublished and, therefore it must not have been published or submitted to meetings or to other periodic. The article should effectively represent contribution within the area and discuss about a relevant topic. The theoretical basis should be up-to-date and should represent the state-of-the-art of the knowledge in the area. 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The <strong><em>IJM&amp;P</em></strong> publishes works in English.</p> <p style="text-align: justify;">Independent Journal of Management &amp; Production is a Brazilian electronic journal, which addresses the scientific community: teachers, researchers, students and professionals working in the field of production engineering and related (Administration, Accounting and Economics).</p> <p style="text-align: justify;"><em><span class="tlid-translation translation" lang="en"><span class="tlid-translation translation" lang="en">We share the scientific data of our journal using the OAI-PMH protocol (Open Archives Initiative Protocol for Metadata Harvesting) which allows the transfer of digital resources, mainly of a scientific nature and with free access. can be observed by clicking on the Open Archive logo.</span></span></em></p> <p style="text-align: justify;"><em><span class="tlid-translation translation" lang="en">We currently encourage the dissemination of articles published on social and scientific networks, such as Linkedin, ResearchGate, Mendeley, among others, which the authors have access to.</span></em></p> <p style="text-align: justify;"><em><span title="">Currently our journal in partnership with, starting with indexing with DialNet plus, we keep a copy of all articles submitted, approved and published.</span> <span title="">This information can be observed by clicking on the DialNet Plus logo.</span></em></p> <p style="text-align: justify;">The following is the pie chart with distribution of users by Degree Journal, this distribution is represented in percentages.</p> <p style="text-align: justify;"><object style="width: 100%; height: 280px; text-align: center;" data="" type="text/html"></object></p> <p style="text-align: justify;"><em>Messrs. About authors on the link, submissions, Author guidelines, we provide templates for article submission: the first template is the unidentified one called <strong>"Manuscript Template"</strong>, in which the rules of formatting and citation are included, the second template called <strong>"Manuscript Template author identification"</strong>, it would be for photo ID, and a biographical resumé, the third template entitled <strong>"Authorship responsibility and Copyright Transfer"</strong> is the copyright and responsibility of the authors, this template must be dated and signed by all authors, the second and third template must be sent in a supplementary file option <a title="click here" href=""><strong>Click here</strong></a></em><a title="click here" href="">.</a></p> <p style="text-align: justify;">The journal also allows the publication of Master's Degree Dissertations and Doctoral and Postdoctoral Thesis to stimulate the dissemination and interchange of tacit and explicit knowledge in any language.</p> <p style="text-align: justify;"><span class="hps">Guidelines</span> <span class="hps">of ethics</span> <span class="hps">incorporated into the</span> <span class="hps alt-edited">journal</span> <span class="hps">activities contributing to the</span> <span class="hps">improvement of the quality</span> <span class="hps">and clarity</span> <span class="hps">of the submitted manuscripts</span>, <span class="hps">these guidelines</span> <span class="hps">are being made available</span> <span class="hps">in October</span> <span class="hps">2014.</span> <strong><a title="Click here to download." href="" target="_blank" rel="noopener"><span class="hps">Click</span> <span class="hps">here to download</span></a></strong>.</p> <p style="text-align: justify;"><em>In the table below is informed of the situation Partial articles to be published in each of the volumes / numbers. The update occurs in this table each approved article, edited and finalized. The maximum number of articles per issue is 20.</em></p> <p style="text-align: justify;"><object style="width: 100%; height: 250px; text-align: center;" data="" type="text/html"></object></p> <div> <p style="text-align: justify;">The <strong><em>Independent Journal of Management &amp; Production</em></strong> (<em><strong>IJM&amp;P</strong></em>), with e-ISSN: <strong><em>2236</em></strong><em>-</em><strong><em>269X</em></strong> <em>WebQualis</em> are rated in the table below are the classifications of IJM&amp;P areas of knowledge related to the editorial line of the Journal.</p> <object style="width: 100%; height: 600px; text-align: center;" data="" type="text/html"></object></div> <p style="text-align: justify;">From July 2013, we received information on the impact factors for the year 2012 of some indexing organs, which are presented below.</p> <div><object style="width: 100%; height: 180px; text-align: center;" data="" type="text/html"></object></div> <div> <p class="style31" style="margin: 5px 40px; text-indent: 5px;"> </p> <p class="style31" style="margin: 5px 40px; text-indent: 5px;"><a style="text-decoration: none; color: #0033cc;" href=";-production/?viewAsMember=true" target="_blank" rel="noopener"> <img src="" alt="View Independent Journal of Management &amp; Production Group on LinkedIn" width="136" height="36" border="0" /> </a></p> </div> Editorial Volume 11, Issue 7 2020-09-09T21:36:57-03:00 Paulo Cesar Chagas Rodrigues 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Paulo Cesar Chagas Rodrigues Ethnography in organizational studies: a reflection on the importance of performance evaluation in tourism 2020-09-10T12:08:13-03:00 Rogeane Morais Ribeiro Ruan Carlos dos Santos Maria do Socorro Silva Mesquita Cristiane Saboia Barros <span lang="PT">The present research aims to understand the feasibility of developing a multidimensional model of performance evaluation for organizational control in companies through ethnographic research. Thus, a bibliographic analysis of the studies presented in the four main events of the Brazilian organizational studies – the Colloquium of Epistemology and Sociology of Administration Science, CBEO, EnANPAD and EnEO - and in the research bases SPELL and EBSCO. The measurement of performance in a company has become a relevant subject for both academic research and practical application, because organizational control of organizational control serves to evaluate and improve the various organizational processes to establish goals and achieve performance standards that become competitive in the market. Given this context, we can see that there is a vast possibility of development in this field, through an ethnographic research, through an investigation capable of showing practices, people, groups, cultures and networks of social relations that participate differently from the tourist market, since the environment in which companies are increasingly turbulent and unstable, and decision makers are constantly seeking methods to achieve improvements in organizational performance. In this sense, it is concluded that this research offers theoretical information that can help in future studies that seek to develop a multidimensional model of indicators, besides being a source of data on the diversity of organizational indicators.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Rogeane Morais Ribeiro, Ruan Carlos dos Santos, Maria do Socorro Silva Mesquita, Cristiane Saboia Barros Responsiveness of millenial (generation Y) to social media recruitment campaigns: evidence from Pakistan 2020-10-13T15:50:17-03:00 Seema Chandani Adnan Bashir Afaq Kazi Ahmed <p>The utilization of social media has expanded rapidly in the 21st century; the majority of people use social media and social networking sites (SNSs) especially millennial “Generation Y” (born between 1980 to 1994 and now 26 to 40 years old). The purpose of the study is to observe the responsiveness of Millennial (Generation Y) to social media recruitment campaign in Pakistan. The research involves the dependent variable as recruitment and selection of generation Y and four independent variables as perceived costs, perceived risks, perceived opportunities, and perceived benefits. Survey sent to 150 respondents, out of which 106 being received. The data gathered was tested by using the SPSS for descriptive statistics, standard deviations, Correlation, regression analysis was done to check the relationship between dependent and independent variables. The results of the first objective revealed that the utilization of social networking in recruitment is inexpensive for many companies, the outcomes of the second variable indicated that when using social media, the human resource professionals gather consistent information for all candidates making fair and speedy hiring, to analyze the third objective, the outcomes have shown that there are numerous risks associated while using social networking sites and lastly when testing the fourth objective observed that various organizations don't have job portal page for recruitment of Millennial (Generation Y) and majority candidates use LinkedIn, Facebook and Twitter for job searching. The study concluded that appropriate utilization of social networking sites in recruitment and selection of Millennial (Generation Y) provides excess to more extensive pool of candidates, is cost effective, faster and practical for organizations. They take benefit by utilizing social networking sites for recruitment campaigns yet the quality and competency of candidates not compromised however the candidate’s information privacy risk need mitigation.</p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Seema Chandani Strategic formulation of industrial maintenance based on equipment reliability in a sugar and ethanol production plant 2020-09-10T12:09:09-03:00 Elias Tadeu da Silva jorge alberto achcar Claudio Luis Piratelli <p class="Abstract">Maintenance and management have substantial importance in the search of the company’s competitive advantages. In this direction, a reliability analysis of equipments is very important for the definition of the most suitable maintenance strategy. The main goal of this paper is to assess the reliability-centered maintenance of the industrial reliability curve of a sugar cane department of an industry located in São Paulo State, Brazil. The proposed research method was based on the application of existing statistical modeling for the times between failures (TBF) of all reported equipment failures or the interruption times in the production line. These times were modeled by standard lifetime probability distributions as log-normal and Weibull distributions. The results showed that the company's strategy for preventive maintenance during the off-season is not adequate and the statistical analysis also identified important factors that affect the company's maintenance strategy. These results could be of great interest for the company and for engineering applications in general.</p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 jorge alberto achcar Intention to use bike-booking application: the case of students in Ho Chi Minh City 2020-09-10T12:09:36-03:00 Phuong Viet Le-Hoang <span lang="PT">This study aims to determine the factors that influence the intention to use the bike-booking application and measure the influence of the elements on the behavior intention to use the bike-booking application for university students in Ho Chi Minh City. Based on the research results, the author gives some managerial implications to increase customers' choice of bike-booking applications to increase the attractiveness of customers to choose apps. With the number of surveyed questionnaires is 200, the author collected 177 valid respondents, and the study results showed that the scales used in the model meet the requirement about reliability and validity. Research has shown that factors such as trust, perceived ease of use, subjective norm, perceived usefulness, perceived price level positively influence the intention to use a bike-booking application for university students in Ho Chi Minh City. In which the perceived usefulness has the most substantial impact, the subjective norm has the lowest effect on behavior intention. The second most effective one is the perceived price level; the third most effective is the ease of use; the fourth most effect is trust.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Phuong Viet Le-Hoang Customers' preferences in selecting Islamic banks in Gulf Cooperation Council (GCC) countries 2020-09-10T12:10:04-03:00 Abdelrhman Ahmad Meero Nishad Nawaz Maditheti <span lang="PT">The present study aim to investigate relationship between religion, higher profitability on investment, sharia board audit, services (faster/friendly), bank reputation, product and service quality and to know which variable more influence in selecting Islamic banks in GCC countries. The study adopted convenience sampling. 101 completed questionnaires were chosen for analysis. The study found that there is no relationship in between consumer preferences and higher profitability on investment, services (faster/friendly), bank reputation, but there is, however, a significant relation with regards to religion, sharia board audit and product and service quality and paper provide fresh insights to the Islamic banks and recommendations, study implications, future research possibilities also discussed.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Nishad Nawaz Maditheti Allocating participants: a mathematical model for selection process 2020-09-10T12:10:33-03:00 Flávio Araújo Lim-Apo Silvia Araújo dos Reis Victor Rafael Rezende Celestino José Márcio Carvalho Selections, exams, and tests for knowledge assessment frequently require the participant be present on a facility to take a presential test. In 2017, 6.7 Million participants took the biggest Brazilian exam: Exame Nacional do Ensino Médio (ENEM). Logistics is a fundamental key to the execution of these events, responsible to select the locations, allocate each participant in one of a list of possible preselect facilities, and hire temporary staff to apply the tests. Deciding the locations that will be used is a crucial step that determines the two major logistical costs (staff and rent), and a bad decision will directly impact the global costs of the event. Hence, the goal of this work is to elaborate mathematical models using Lingo 17.0 to assist the decision makers to decide which locations to use, including the designation where the participant will take the test, first to minimalize the costs and then maximize the participant service level. The resulting models include multiple complex and specific constraints solved extremely fast and focused on not only providing the best solution, but also automating a manual and time-consuming process. In addition, a trade-off curve between cost and participant service level assists the decision maker to select the best option for different scenarios. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Flávio Araújo Lim-Apo, Silvia Araújo dos Reis, Victor Rafael Rezende Celestino, José Márcio Carvalho Testing the joint stock market efficiency of OPEC countries 2020-09-10T12:11:02-03:00 Ebenezer Olubiyi Eunice Oluganna Segun K. Fakunmoju The study investigates the joint market efficiency hypothesis of the OPEC countries by obtaining monthly stock price data from seven OPEC countries from January, 2005 to April, 2016. The study confirms the risk-return tradeoff in the OPEC stock markets. While most relationships are positive only a pair of country shows strong negative association Results of both parametric and nonparametric tests indicate that all OPEC members’ monthly stock return, except Qatar, are not weak-efficient. This implies that not all OPEC stock markets are efficient. Meanwhile, the study finds that current monthly stock return of one country member can be predicted using the historical monthly price movement of another OPEC member. As a whole, the monthly stock price of OPEC countries are not jointly weak efficient. Recommendations were offered based on these important discoveries. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Ebenezer Olubiyi Direct and indirect impact of aesthetics on intention to buy smartphones 2020-09-10T12:11:31-03:00 Phuong Viet Le-Hoang <p class="0CONTENT"><span lang="PT">This study aims to measure the direct and indirect impact of aesthetics on consumers' intention to buy smartphones through perceived value in the context of research in Vietnam. The research data conducted through three surveys: The first one is expert survey and group discussions to explore and adjust the scales. The second one is that the authors conducted a pilot study with 100 customers in Ho Chi Minh City to evaluate the reliability of scales, the last one is that the authors survey directly 200 customers and send 100 online surveys. And 275 valid observations with Exploratory Factor Analysis (EFA), Confirmatory Factor Analysis (CFA), Structural Equation Modeling (SEM) were conducted to find a direct and indirect impact on the intention to buy smartphones. The main results show that aesthetic has a direct and indirect impact on the intention to buy smartphones. The strongest influence is the indirect impact of aesthetics on the intention to purchase through social value; the second strong impact is the direct impact of aesthetics on the intention to buy, the two weakest indirect effects is through functional value and emotional value respectively. Based on the research results, the product developer can adjust the properties of aesthetics, and at the same time looking the ways to increase the perceived value of customers; thereby increasing revenue in selling smartphones.</span></p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Phuong Viet Le-Hoang Applicability of the ethics management tools in Romanian academia 2020-09-10T12:11:59-03:00 Elena Gurgu Rocsana Bucea-Manea Tonis Laurentia Geogerta Avram Violeta Simion <span lang="PT">The paper shows that the management of ethics in the academic environment is the coordination of all elements related to the moral life of a university. The last decades have insistently imposed on public awareness the importance of taking into account the ethical dimension of the life of universities. Ethical codes, ethics committees, ethical audits, ethical education of staff, techniques to create an institutional culture of a moral nature have all become increasingly widespread. "Institutionalization of ethics" in academia is a new reality for which we must be prepared. The University is an institution whose goals, valid for each of its members, include development and professional affirmation, the evolution of knowledge and research in the conditions of respect for the rule of law and human rights. The University respects the dignity of each of its members and promotes academic integrity on ethical principles. Its members are committed to contributing to the democratic development and prosperity of society. We think that the values and principles that universities promote in particular, and whose actual achievement is sought to ensure, are: academic freedom, personal autonomy, justice and equity, merit, professionalism, honesty and intellectual integrity, transparency, respect and tolerance, responsibility, goodwill and care. We are firmly convinced that if in Romania these principles of academic management are applied in good faith, then the standard of education and respect throughout the academic life will increase.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Elena GURGU, Rocsana BUCEA-MANEA TONIS, Laurentia AVRAM Barriers to expand solar photovoltaic energy in Brazil 2020-11-09T15:56:35-03:00 Jamerson Viegas Queiroz Kilvia Kalidja Borges Fernanda Cristina Barbosa Pereira Queiroz Nilton Cesar Lima Christian Luiz da Silva Liziane de Souza Morais Renewable energy has promoted increasingly diffused propulsions in political, social and organizational environments because of their relevance to future climatic conditions and restrictions on natural resources that threaten environmental impacts. Brazil has enormous potential to exploit renewable energy, especially photovoltaic solar energy, since it has a daily solar incidence of between 4,500 Wh/m2 and 6,300 Wh/m2. However, the development of this energy in Brazil faces barriers that end up hindering its implementation and expansion. The objective of the research is to identify and measure the impact of these barriers to the expansion of photovoltaic solar energy in Brazil, through the modeling of structural equations. For the development of the article, interviews with managers of the solar energy sector were carried out all over the country. As for the methodology, it’s an exploratory research, cross-sectional and with a qualitative-quantitative approach. Moreover, concluded that: political and knowledge barriers negatively influence the implementation and expansion of photovoltaic solar energy in Brazil. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Jamerson Viegas Queiroz, Kilvia Kalidja Borges, Fernanda Cristina Barbosa Pereira Queiroz, Nilton Cesar Lima, Christian Luiz da Silva, Liziane de Souza Morais Effect of principals' relationship management on the organisational commitment of teachers in secondary school in county governments in Kenya 2020-09-10T12:13:08-03:00 Nancy Minjire Waweru Hazel Gachunga John Mwangi Kihoro The purpose of this study was to investigate the influence principals’ relationship management (RM) on the organizational commitment (OC) of secondary school teachers in county governments in Kenya as moderated by teachers’ self-efficacy. This study hypothesized that principals’ RM has no significant relationship on the teachers’ OC. Survey research design was employed to establish the relationship between principals’ RM and teachers’ OC. Simple random sampling was used to draw a sample of 120 principals and 480 teachers from Nairobi, Machakos, Kajiado, and Kiambu counties in Kenya. The method of data collection was through the use of questionnaires. This study established that principals’ RM was a significant predictor of teachers’ OC. The study also established that teachers’ self-efficacy moderated the relationship between principals’ RM and teachers’ OC and that self-efficacy had positive influence on teachers OC. The study recommends that Teachers’ Service Commission (teachers’ employer) should put more emphasize on training of RM among principals in secondary schools in Kenya. This study makes useful contribution in the advancement of knowledge on the effects of principals’ RM on teachers’ OC in Kenya. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Nancy Minjire Waweru A grounded theory exploration of appraisal Process of Capital Investment Decisions — Capex Appraisal Model (CAM) 2020-09-10T12:13:41-03:00 Umair Baig Manzoor Ahmed Khalidi <p>The purpose of this study was to explore the appraisal process of capital investment decisions. The study adopted the grounded theory approach for the exploration of the objective. In the first stage, 48 in-depth interviews were conducted from finance executives of PSX listed companies. After transcription of all of the interviews, NVIVO software was used for analysis. Theoretical sampling was used in this study. Initially, 35 concepts and 19 categories were obtained from the initial coding of 48 cases. In the next stage, using focused coding, 19 initial categories into 09 categories were classified. These 09 categories represent each stage of the appraisal process of capital investment. These stages are <em>Idea generation, Strategic planning, Analysis, Risk Evaluation, Selection, Mode of finance, Implementation, Monitoring and control, </em>and <em>Post-audit.</em> The development of appraisal process stages is the novelty of this study and key theoretical contribution. Findings provide an in-depth understanding of the systematic way that industry appraises capital investments. This study opens grounds for new knowledge for academia, adds to relevant literature and reduces the gap between the corporate world and academia.</p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Umair Baig, Manzoor Ahmed Khalidi The rational scope of using direct and multilevel logistics channels for material flow distribution (case study in Ukraine) 2020-09-10T12:14:16-03:00 Yevhen Kush Maksym Tonkoshkur Kateryna Vakulenko Natalia Davidich Andrii Galkin <span lang="PT">Constant raising the requirements for logistics service of end-consumer expand sales markets and economic relationships that are formed under conditions of uncertainty and instability of the environment, leading to the need to consider not only the logistics system of internal factors but also external. This issue is especially important for Commonwealth of Independent States that rebuilt to a market economy. Nowadays, the grocery logistics network distribution system that would fit for end-consumer and logistics systems owner simultaneously have not fully developed. On the one hand, consumers are looking for minimal cost, which can be provided by direct logistic channels, but minimal cost do not give flexibility in quantity and volumes or other services. On the other hand, the multilevel system provides high level of service and diversity in channel, but products are more expensive in it. Finding the balance between rational price and level of service for end-consumer and logistics system profits in period is been up-today issue in consumer-oriented logistics. The development of mechanisms makes it possible to assess the scale of the rational use of direct and multi-level logistics for the distribution of material flows, which was demonstrated with the numbering of participants in the logistics system in the current situation (external and internal factors). </span><span lang="PT">The paper considers the functioning of the system for delivering goods on a direct and multilevel distribution channel. An integrated approach to evaluate the efficiency of the functioning of the logistics system and the consumer had been used.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Andrii Galkin, Yevhen Kush Relationship between food industries maturity and quality certification 2020-09-10T12:14:44-03:00 Carla C. A. Estorilio Lígia de Oliveira Franzosi Bessa <p><strong>Purpose</strong>: The purpose of this paper is to analyze the PDP (Product Development Process) maturity level in the food industry to identify the compatibility status of their quality certification and their maturity level.</p><p><strong>Design/methodology/approach: </strong>A bibliographical review was conducted about product development, maturity process, and Capability Maturity Model Integration (CMMI). An adapted method from CMMI was used, which allows evaluating the level of maturity, through a semi-structured questionnaire. The questionnaires were applied in five companies of this industry and then, an analysis of the information obtained in each company was carried out and compared, aiming to understand the sector maturity.</p><p><strong>Findings:</strong> After conducting the interviews in each company, the median of each group of questions was calculated, according to the methodology described. Data collected from this sector show consistency between certification time and maturity level. </p><p><strong>Research limitations/implications: </strong>Due to the low number of respondents, this data cannot be generalized to this sector, being considered only an indication of the situation of the food industry located in Curitiba region. <strong></strong></p><p><strong>Practical implications: </strong>This study shows the relationship between the maturity level of food industry and ISO 9001 quality certification. The study shows that for the company to obtain an ISO certification, it must have been at least maturity level 2, highlighting, as well, the main deficiencies of this sector. </p><strong>Originality/value: </strong>The original value is to show the relationship between the maturity level of food industry and ISO 9001 quality certification. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Carla C. A. Estorilio, Lígia de Oliveira Franzosi Bessa An application of fuzzy analytic hierarchy process in a university teaching hospital 2020-09-10T12:15:17-03:00 Mariana Izelli Miranda Danilo Hisano Barbosa Syntia Lemos Cotrim <p class="Abstract">Supplier’s management plays an important role in cost and quality performance of purchasing companies. This important role has provided the growth of studies on the application of multi-criteria analysis method in manufacturing companies, although, with less impact on the services sector, mainly in the healthcare sector. For that reason, this research aimed to show the results of Fuzzy AHP multi-criteria analysis method application in a university teaching hospital, with the purpose of improving the operation and internal management of pharmacy suppliers. Among the main results and contributions of the research, it is an elaborated description of each step of the method, followed by contextualization of the sector, revealing the application of fuzzy inference in the analysis of variables mostly qualitative in this specific sector. The findings of this study can provide the managers with valuable insights into the dimensions that reflect decision making when choosing suppliers in the setting of a university teaching hospital. By knowing these criteria, hospitals can increase their quality of service by selecting the best supply options for medical and hospital supplies, providing better service to patients.</p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Mariana Izelli Miranda, Danilo Hisano Barbosa, Syntia Lemos Cotrim Utilization of grey madm methodology in technology attractiveness assessment: a case study in upstream industry 2020-09-10T12:15:49-03:00 Azadeh Dabbaghi <p><span lang="EN-US">Technology assessment help managers to accomplish an overall evaluation of technologic options and to identify investment priorities. Making such priority has become of great importance owing to ever-increasing costs of technological research and development and resource scarcity. Technology Attractiveness Assessment, as a primary step of Technology assessment process, has been considered in this paper. Based on the multi-criteria decision-making approach and because of the inherent uncertainty in the preference information on attributes, a Grey-MADM based methodology has been utilized in this paper </span><span lang="EN-US">to assess the technology attractiveness and rank the upstream industry technological options</span><span lang="EN-US">. Its application to a real case problem has been described step by step. The results of the case study </span><span lang="PT">showed that "Nano Coating for Drilling Tools", "Petroleum Systems Model Building" and "Integrated Asset Modelling" are the most attractive upstream technologies</span><span lang="EN-US">.</span></p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Azadeh Dabbaghi Evaluation the effects of brand passion on commitment to brand through the adjusting role of ethics of brand 2020-09-10T12:16:17-03:00 Mohammad Bagher Arayesh Ali Touhidi Moghaddam Shahram Sultani <span lang="PT">Regarding the existence of different brands in the various fields of consumer products, customers’ commitment to the brand is an important factor in the success of the product of the brand. The present research studies the effects of brand passion on commitment to the brand with regard to the adjusting role of ethics of the brand. Regarding the goal of the study, research methodology applied is practical, and it is conducted as a survey. The research tool comprised three standard questionnaires; for measuring brand passion a 14-question questionnaire (Vallerand et al., 2003) was used, for measuring commitment, a 16-question questionnaire was employed (Shukla et al., 2016), and finally, for the ethics of the brand, a 6-question questionnaire was applied (Brunk, 2012). The statistical community of the study comprised all the consumers of the brands of the sanitary cleaners and detergents. The 384 subjects were selected through a random sampling method. The data thus gathered was analyzed by the software SMART-PLS. And the results showed that brand passion had a positive effect on brand commitment while the variable of the brand ethics had an adjusting role in such effect. Therefore, it is recommended that the managers of the brands of sanitary cleaners and detergents pay special attention to the ethical aspects of the brands so as to increase the commitment of the customers to their brands.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Mohammad Bagher Arayesh, Ali Touhidi Moghaddam, Shahram Sultani Integrating Balanced Scorecard and Hoshin Kanri a review of approaches 2020-09-10T12:16:47-03:00 Rui Manuel Ferreira Dias Alexandra Tenera This paper discusses how companies can make their Strategic Thinking, Strategic Planning, and also discusses the integration of the Balanced Scorecard (BSC) and Hoshin Kanri (HK) approaches and then suggests and exemplifies an integrated model that could facilitate company’s strategic deployment and implementation. A literature review of Balanced Scorecard and Hoshin Kanri conducted to provide a comprehensive understanding of each approach. The article discusses six integrated Balanced Scorecard / Hoshin Kanri models identified in the literature. The research work revealed differences and convergence points between Balanced Scorecard (BSC) and Hoshin Kanri (HK) approaches that the different integrated models intend to take advantage or reinforce in order to develop more robust methodologies. The study of different integration model, the difference between them and the know-how obtained in implementation and deployment of the strategy in the industry were crucial to develop the proposed model, which was conceived to overcome current identified models weaknesses. So, a new integrated framework was developed for Continuous Improvement organizations in order to leverage and combine Balanced Scorecard robustness and consistency for strategy development and Hoshin Kanri in order to added value in terms of short-term strategy, translating it to the everyday job activities, conceived and performed by all in turning of the Continuous Improvement strategy. 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Rui Manuel Ferreira Dias, Alexandra Tenera Evaluation of costs and reworks in the tires recovery process by the Monte Carlo Method: case study 2020-09-10T12:17:16-03:00 Fernando Ailton Castellani de Oliveira Nilson Brandalise <p class="Default"><span lang="PT">Companies are increasingly seeking methods to eliminate costs, and one of the big problems in companies is rework. The objective of this study was to identify costs and rework through the application of quality tools, allied to the Monte Carlo method (MMC), comprising the productive process of tire retreading, through an exploratory study. The applied methodology was in a tire retreading industry, located in the southern Fluminense region, in the state of Rio de Janeiro. One can conclude from the use of quality tools that the main failures within the process were the vulcanization, bonding and scarification / repair and also analyze by the Monte Carlo method the costs presented in the tire reform process through 5000 interactions. Through the tools, we can quantify the failures occurred in each stage. The main contribution of this work is the identification of the costs caused by the rework in the tires of automobiles and of load.</span></p> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Fernando Ailton Castellani de Oliveira, Nilson Brandalise The relationship between online convenience, online customer satisfaction, buying intention and electronic word-of-mouth 2020-09-21T11:30:14-03:00 Phuong Viet Le-Hoang <span lang="VI">The purpose of this research aims to explore, measure, and analyze the relationship between online convenience, online customer satisfaction, buying intention, and electronic word-of-mouth (E-WOM) of the customers via the Exploratory Factor Analysis (EFA) and three model regression. To conduct the research, the author distributed 300 surveyed questionnaires, and the author collected 285 valid respondents. The results showed that online convenience, which has seven dimensions about convenience, includes access, search, evaluation, attentiveness, transaction, possession, post-possession convenience affect online customer satisfaction. Furthermore, as a result, online customer satisfaction influences online buying intention and electronic word-of-mouth. Based on that, the research recommends the necessary solutions to improve the buying intention and encourage customers to do E-WOM. Besides, this research opens a new field for further research in Vietnam.</span> 2020-12-01T00:00:00-03:00 Copyright (c) 2020 Phuong Viet Le-Hoang